Salary and Outlook
According to the US Department of Labor, there are 397,900 people employed as sales managers in
the United States.
The median annual salary is $132,300.
Entry level employees earn approximately $63,170 per year and senior employees earn approximately $208,000
Estimates do not include other potential benefits such as health insurance, overtime pay, or retirement benefits that may be offered by employers.
- Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate or other subjects of sale.
- Resolve customer complaints regarding sales and service.
- Review operational records and reports to project sales and determine profitability.
- Oversee regional and local sales managers and their staffs.
- Determine price schedules and discount rates.
- Prepare budgets and approve budget expenditures.
- Monitor customer preferences to determine focus of sales efforts.
- Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
- Direct, coordinate, and review activities in sales and service accounting and record-keeping, and in receiving and shipping operations.
- Direct clerical staff to keep records of export correspondence, bid requests, and credit collections, and to maintain current information on tariffs, licenses, and restrictions.
- Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.
- Confer or consult with department heads to plan advertising services and to secure information on equipment and customer specifications.
- Represent company at trade association meetings to promote products.
- Confer with potential customers regarding equipment needs and advise customers on types of equipment to purchase.
- Assess marketing potential of new and existing store locations, considering statistics and expenditures.
- Visit franchised dealers to stimulate interest in establishment or expansion of leasing programs.
- Direct foreign sales and service outlets of an organization.